In English, there is the concept of serendipity. In literal translation, it means intuitive insight. But in business, such a resounding word is used when it comes to a discovery that was visible to everyone, but which no one noticed. An interesting example of such an insight is the Croatian company that sells sea water!
“As a child, I often suffered from bronchitis, and every winter I had to take antibiotics. Until the pediatrician advised my mother to take me to the sea more often. Every year I spent two weeks on the Adriatic Sea (in summer and winter), and my health problems disappeared, “begins the story of the idea of creating therapeutic and prophylactic preparations based on sea water, director of the Aqua Maris Institute Anna-Maria Donadich.
In general, the healing properties of sea water and the coastal climate as a whole have been known since ancient times. Another legendary doctor, Hippocrates, whose oath was begun by modern doctors, recommended compresses with sea water for pain in the bones, prescribed to take it inside for indigestion and prescribed bathing in the sea for wounds and skin diseases. Nowadays, the knowledge gained over thousands of years about the healing properties of the marine climate has taken shape in a whole branch of clinical medicine – thalassotherapy (from the Greek words thalassa – “sea” and therapia – “treatment”). Continue reading
The proverb “small spool, yes expensive” is beginning to take on more and more meaning. The production of small money is starting to cost the world so dearly that economically weak countries have long abandoned it, and the stronger ones are looking for options that would reduce the cost of small things at least to the level of their nominal value, but these efforts lead to funny results.
As soon as mankind invented money, how did he immediately encounter the need to somehow break it into smaller parts, because you won’t start giving the same money for a cow and chicken? However, it quickly became clear that it was not so easy to divide the main (usually gold or silver) coin into shares. As a result, the ancient Greeks, for example, had to use coins of about two dozen denominations. After a series of reforms and troubles, the Roman Caesars managed to reduce the variety of coins to five denominations from the largest – aureus to the smallest – ace (400 aces were considered in one aureus). Inattention to a small coin, as a rule, cost dear rulers: before the modern monetary system developed, more than one state was shocked by outbreaks of social discontent caused by this reason. Continue reading
Investments “from God” are the most sustainable
You can work in the financial market with “God’s grace.” Religious denominations offer adherents investments that are guaranteed to please God and allow hierarchs to maintain godliness in the eyes of the nourished flock. Religious organizations have long ceased to exist through donations and have become diversified corporations.
Today, all large and even small churches control their own investment funds. They invest funds received from believers in securities and conduct other commercial activities. According to Newsweek magazine, one of the most famous Protestant sects, the Mormons (The Church of Jesus Christ of Latter-day Saints), only officially owns a financial company with assets of $ 3 billion, and its general condition was estimated by the magazine in June 2011 at $ 30 billion.
At the same time, Mormons belong to the category of the most financially stable sects, in general, Protestant churches are objectively forced to turn into openly financial and service corporations, since the number of parishioners is sharply reduced. Continue reading